“Just authentically do a great job, run a company that other people authentically talk about that wins awards and accolades, and they will come to you. In fact, Rowe says, franchisors don’t always need to recruit millennial franchisees. They want to work for the best of the best and will do their research to find authentic brands that fit their lifestyles. The prudent approach Rehman took to finding the right franchise opportunity is typical of the millennial generation, says Dan Rowe, founder and CEO of the franchise development company Fransmart. If franchisees have something we think we can improve on, they take that into consideration.” “Some franchises are not flexible, but with Wing Zone, it’s more of a partnership. Rehman says he took his time and looked at many different franchising opportunities, but Wing Zone attracted him because he liked its business model as a fast-casual restaurant with delivery and a broad menu made up of more than wings. Two more Chicago-area locations quickly followed, and a fourth is in the works. He opened his first Wing Zone in suburban Glendale Heights, Illinois, in 2015 at age 27. Eventually, he felt the pull of the family business and decided franchising was the best route to operating his own restaurant. He graduated from DePaul University in 2010 with a degree in human resources and worked for several years as a recruiter for corporate technology firms. But as the generation ages and matures, some of its members are transitioning from their roles as demanding teen customers and misunderstood entry-level employees to innovative managers and business owners.Īnd franchisors should be ready to capitalize on their potential.Ĭhicago area native Sal Rehman is a millennial who grew up working in his family’s diner. Maligned by some, millennials have been called apathetic, lazy, and narcissistic. Millennials-those born roughly between 19 and comprising the biggest American generation, according to Pew Research Center-are coming of age as entrepreneurs and business owners. They grew up on more trendy fast-casual brands like Chipotle Mexican Grill, Panera Bread, and the dozens of fast casual 2.0 chains that came after them.Īnd they’re about to own a franchise near you. They’ve been credited with changing the restaurant landscape forever by seeking out brands that offer customized food choices, quality ingredients, freshness, authenticity, transparency, and environmental and social responsibility. They spend more money in restaurants per capita than any previous generation, according to Restaurant Marketing Labs. 39…I say no buddy take the coleslaw out, aight drink and meal $ 13.They’re the largest living generation in the U.S. 29 already okay cool add in a drink a coleslaw and you’re at $ 15. Gets more confusing, a combo meal should include a drink but I didn’t see that this meal doesn’t, so the meal with out a drink is $ 10. This was my experience: I ordered the 6 strip combo w/fries a 3oz coleslaw and drink Pros: the fries were good, the sauce hot, clean restaurant, barqs cream soda hell yeah Cons: here we go… Walked in at 11: 01 ordered the 6 strip combo, and the employee asked me if I wanted coleslaw or fries, the picture depicted and scripted that it came with fries and a 3oz cup of coleslaw, so confused I say I whatever give me a small coleslaw on the side, okay no biggie. UPDATE: the general manager offered me and my friend a complimentary meal for the past inconvenience and the service and food were a lot better this time around.
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